Performance Marketing
Planning, launching and optimising paid social and search. Audience research, creative testing and budget allocation aimed at lower cost per lead and better conversion quality.
Planning, launching and optimising Meta and Google campaigns that turn attention into qualified enquiries.

MBA graduate in Marketing and Finance with two years of hands-on performance marketing, brand communications and lead generation, including on-site sales and marketing in Dubai. I run paid campaigns across Meta and Google, build the content behind them, and turn the numbers into decisions. Founder of an AI-driven marketing agency serving clients across sectors.
Four clusters. Every campaign I run touches all of them.
Planning, launching and optimising paid social and search. Audience research, creative testing and budget allocation aimed at lower cost per lead and better conversion quality.
Positioning that stays consistent across every touchpoint. Content calendars, copy, creative direction and video production for launch and always-on campaigns.
Dashboards read into decisions on spend, messaging and channel mix. AI systems for content production, lead capture, follow-up and reporting.
Market and competitor research, client acquisition and relationships, pitching, proposals and onboarding. Financial analysis and budgeting so the plan survives contact with the P&L.
Programmes I owned end to end. Drag sideways.
Brand, website, service stack and delivery systems for a marketing and branding agency, then client acquisition and retention as the single point of contact.
Paid and organic social tuned on targeting, creative and messaging to lift reach and the share of qualified enquiries every intake season.
Workflows for content production, lead capture, follow-up and client reporting, so the agency could take on more accounts without adding headcount.
On-site with the commercial team at High Pixel Security Equipment: client coordination through the enquiry-to-quotation cycle, quotations and documentation.
Secretary of the University Film Club, Joint Cultural Secretary of the NRSC, editor of the HARF 2026 magazine and coordinator of the ASAAS management fest.
Fill in the form and watch the payload update live. Immediate joiner, open to relocation to the UAE.